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  • Writer's pictureEmma Stergoulis Design

Modern Take on Traditional Style – Haidee Drew

Simplicity is the design rational behind London based designer Haidee Drew’s collection. Haidee produces hand made interior accessories which are based on traditional objects using traditional techniques, yet they have a contemporary feel and playful function which enables them to suit any interior style.

Here are a few of her products, my favourite has to be the mirrors… how about you?

Ara Mirrors

The Ara mirror collection is based on vintage dressing table hand mirrors.  Simple and clean, they would work well on the white washed wall of a modern loft apartment, or your grandma’s parlour…. really fun.

Dandy Clocks

The Dandy Clocks are a play on the John Ethan Victorian pocket watch advertisement that Haidee found in the British Library .  They are a clock and a mirror all in one. Perfect for making sure you can keep your eye on the clock while applying your lippy!

The clock is also available in a blue and mauve marble effect which was inspired by the marble book bindings of the British library.  The marbled paper used is handmade making each one unique…

Jojo Duck Hook

Inspired by the flying ducks of the 1930’s, Haidee has given this kitsch icon a functional facelift, you can just have them as they are or use them to store your umbrella’s and bags…. or get the small version to hang your treasured necklaces on display!

On with the colourful journey……..

(all images sourced from

#art #design #London #artisans #vintage #UKdesigners #HaideeDrew #mirrors #handmade #InteriorDesign

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